Beautiful and Healthy
Gentle care for postpartum hair
GOLD LABEL HaircareSeries
From MIKI HOUSE to mothers
Shampoo & Conditioner
Gentle care for postpartum hair
GOLD LABEL HaircareSeries
For over 50 years, MIKI HOUSE has been putting children and families first through its craftsmanship. These products were developed with the hope to gently care for postpartum mothers' hair and scalp, which are prone to changes in their hormonal balance.
Hair and scalp concerns
experienced by postpartum mothers
It has been medically proven that the dry hair that many postpartum mothers experience is caused by a sudden change in hormone balance (especially a sudden drop in estrogen and progesterone).
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*Excerpts from the results of a Haircare Series
survey conducted in September 2025
MIKI HOUSE launches haircare series to
address postpartum hair concerns
A luxurious combination of three beauty proteins —silk*1, collagen*2, and keratin*3— to help restore firmness and elasticity to postpartum hair and combat dryness.
Ingredients
*1 Hydrolyzed Silk: A moisturizing ingredient
*2 Hydrolyzed Collagen: A conditioning ingredient
*3 Hydrolyzed Keratin: Helps achieve a bouncy, firm finish
The three beauty proteins and their respective benefits
Condition (Hydrolyzed Silk)
Protects hair surface
Silk-derived peptides form a thin film on the surface of hair, detangling hair and improving shine.
Moisture-absorbing and moisturizing
Retains moisture and prevents dryness
Lightweight finish
Creates a soft texture
Protect (Hydrolyzed Collagen)
Highly moisturizing
Improves moisture retention inside and on the surface of hair, providing a supple feeling
Supports hair barrier function and refines surface texture
Improved flexibility
Softens hair and provides a polished finish
Anti-static
Minimizes static electricity caused by dryness
Strengthen (Hydrolyzed Keratin)
Repairs damage
Adheres to and repairs damaged areas. Similar structure to keratin, the protein that is the main component of hair
Provides firmness and elasticity
Adds volume to thinning hair
Improves shine and smoothness
Restores strength
Can improve the strength of hair weakened by bleaching or heat treatment
Contains PPT surfactants* made from three types of beauty proteins
*Lauroyl hydrolyzed silk sodium, cocoyl hydrolyzed collagen potassium, cocoyl hydrolyzed keratin potassium (wool)
*Surfactants are ingredients that remove dirt from the scalp and hair (sebum, styling products, dust, etc.) and improve foaminess of lather
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Characteristics of PPT surfactants*
A surfactant made from the same proteins as hair.
These ingredients are also used in baby shampoo, and are hypoallergenic and provide a comfortable cleanse.
They also have excellent moisturizing properties and are highly effective at penetrating deep into the hair and repairing damage.
*Lauroyl hydrolyzed silk sodium, cocoyl hydrolyzed collagen potassium, cocoyl hydrolyzed keratin potassium (wool)
Another main ingredient: sugar-based surfactant*
In addition to PPT surfactants, sugar-based surfactants* are also a main ingredient.
Sugar-based surfactants* are made by condensing plant-derived sugars (glucose, sucrose) with fatty acids (coconut oil, etc.).
It is naturally derived, so it is hypoallergenic, and has excellent biodegradability, placing less burden on the environment.
Purpose of Ingredients
*Lauryl glucoside: a mild cleansing ingredient that feels good on the skin and reduces irritation during use.
Formulated with postpartum
mothers in mind
For healthy, bouncy hair
Three types of beauty proteins moisturize and repair damage to hair.
Gentle, subtle scent
Your sense of smell becomes more sensitive during pregnancy and after giving birth.
We have designed these to have the subtle scent of natural orange peel oil to avoid an unpleasant experience.
PRODUCTS
Product Name: GOLD LABEL Shampoo
Product Number: 15-3054-796
Price: 16,500JPY (tax incl.)
Ingredients: See ingredient list here
Volume: 300mL
Country of Origin: Japan
Product Name: GOLD LABEL Treatment
Product Number: 15-3055-799
Price: 16,500JPY (tax incl.)
Ingredients: See ingredient list here
Volume: 300mL
Country of Origin: Japan
FOR GIFTS
To the moms who worked so hard
With heartfelt appreciation and gratitude
Perfect birth celebration gift for moms,
a treat for yourself, or a push gift.
These special hair care items were developed for moms who want to do something about their hair and the delicate changes that occur after giving birth.
These gifts convey the giver's feelings and heartfelt gratitude, and support the hard-working moms' daily lives.
HOW TO USE
How to Use
We recommend the following usage methods
to maximize the effectiveness and efficacy of these products.
Shampoo
Brush your hair while dry
Thoroughly pre-wash
Wash with shampoo
Leave "shampoo mask"
Rinse thoroughly
Conditioner
Drain water from hair
Apply to ends of hair
Leave for a few minutes
Rinse thoroughly
Dry thoroughly with a hair dryer
REVIEWS
Feel the changes in your hair
after just one week of care
Here is the change in my hair after
just one week of using the Haircare Series.
We recommend using it for one week at first.
We recommend using it for one week at first.
Customer Reviews
My hair feels very moisturized, as if I had used a hair mask or went to a salon
It's very comfortable to use, and does not feel slimy
The shampoo foam is soft, fine, and lathers well, making it comfortable to use
Both the shampoo and conditioner penetrate well into hair, leaving a moisturized finish
The shampoo's weight feels luxurious in my hand
It makes my hair more manageable even without hair oil, so I'm looking forward to continuing to use it
*Excerpts from the results of a Haircare Series survey conducted in September 2025
Q&A
Why did a children's clothing company develop a shampoo and conditioner?
For many years, we have been manufacturing products with the utmost attention to safety and quality in everything that comes into contact with skin.
Utilizing that expertise, this series was created from our desire to address concerns many mothers have about their postpartum hair changes and to provide them with special haircare products that can be used with peace of mind.
I'm concerned about hair loss and changes in my hair texture after giving birth. What features does this shampoo and conditioner offer?
They condition the delicate scalp after childbirth, replenish lost nutrients, and lead to beautiful, bouncy hair.
It also features the pleasant, subtle fragrance of natural orange peel oil.
*1 Hydrolyzed Silk: A moisturizing ingredient
*2 Hydrolyzed Collagen: A conditioning ingredient
*3 Hydrolyzed Keratin: Helps achieve a bouncy, firm finish
Can these be used for the whole family, from children to adults?
Are these safe to use on sensitive skin?
Regarding fragrance, can these be used during pregnancy or breastfeeding when my sense of smell is sensitive?
From what age can these be used?
MIKI HOUSE also provides baby soap for infants and young children that can be used to wash hair.
See here for baby soap for infants and young children.
Is it better to use them as a set?
See here for detailed instructions.
Please tell us about the bottle design.
Will these be appropriate gifts even if I don't know the recipient's skin type or age?
What should I do if it gets into my eyes?
What should I do if I experience any abnormalities on my skin (scalp) during use?
If you experience any abnormalities such as redness, itching, swelling, or irritation, immediately discontinue use and consult a dermatologist, bringing the product with you for reference.
Please tell us how to store the products.
Please tell us about the expiration date.
Please discontinue use if any of the following occur:
- Change in odor
- Change in color
- Separation
- Container is bulging or deformed
