Our 50-Year History
Koichi Kimura, along with his wife and designer Yoshiko Kimura, founded MIKI Sangyo, a manufacturer and wholesaler of children's clothing in Yao City, Osaka. Aiming to create high-quality products that parents would dream of giving to their precious children, they developed hats and shoes in addition to clothes, a feat that was rare for children's clothing brands at the time. From its inception, the brand was imagined as one that offered full looks from head to toe.
First Directly Managed Store Opens
Launched first directly managed store in acclaimed fashion building Tokyo BAL. The MIKI HOUSE brand was further established as directly managed stores were developed nationwide in locations such as Laforet Harajuku and Seibu Department Store Ikebukuro. Our 100th directly managed store was opened eight years later (1985).
Beginning of Our Shoes
Manufacturing began for our safe, comfortable MIKI HOUSE brand baby shoes. Our baby shoes properly support children's walking and foot growth by using a special vulcanization method, and have excellent flexibility that allows comfortable walking.
First Overseas Export
As Made in Japan goods attracted global attention for their high quality, New York luxury department store Saks Fifth Avenue became the first to feature our products abroad. The products were lauded as "great children's clothes from Japan!"
First CM Broadcast
Beginning with our first TV commercial with the memorable catchphrase "Hello Dad!", we broadcasted many commercials such as "Daddy loves you" and "Go to the world" to spread our brand message. Other commercials such as "Hadakanbo", "Birthday Gift" and the "Earth is the basic color" series were also widely noticed.
Introduced our iconic MIKI HOUSE logo-back sweatshirt. The comfortable, high-quality sweatshirts were also offered in adult sizes for cute parent-child matching outfits.
First Overseas Directly Managed Store Opens
After exhibiting at SIME (Paris International Trade Fair) in 1984, we set up our first overseas directly managed store in the Parisian fashion center Place des Victoires, home to many luxury boutiques.
MIKI HOUSE Picture Book Publications
With the desire to enrich children's imagination, we published fun, brightly-colored picture books that told Japanese folktales like "Momotaro" and "Urashima Taro." We continue to create picture books for all children from age 0, including books with sound and the Kenji Miyazawa Series.
"Kinokuni Children's Village"
Alternative School Opens
Supported the opening of the alternative school "Kinokuni Children's Village Academy" because of our belief in educational policies that emphasized free thought and individuality in children.
"Kid's Pal" Daycare Opens
Kid's Pal was established to support parents and their children in early childhood growth and learning.
We have also developed classrooms mainly in department stores nationwide, offering a place for "fun learning."
MIKI HOUSE DOUBLE_B Announced
Birth of our stylish, American-inspired brand Double_B. Breaking off from our traditional styles, this brand features a black bear as its main character and a prominent use of denim without sacrificing our famous quality and attention to detail.
Judo's Tadahiro Nomura Wins His 3rd Consecutive Victory
at the Athens Olympics
Our support for sports began with the desire to allow children to see their endless potential and chase their dreams. 13 of our athletes competed at the Athens Olympics, including table tennis star Ai Fukuhara. Judo's Tadahiro Nomura achieved the feat of winning 3 consecutive titles.
Japan Industry Pavilion at the Shanghai World Expo
Demonstrated Japanese quality at the Shanghai World Expo Japan Industry Pavilion as a representative for Japanese apparel brands. MIKI HOUSE's booth attracted 20,000 visitors a day, and raised much brand awareness in China.
Store Opening in
English Luxury Department Store Harrods
MIKI HOUSE launches in London's luxury department store Harrods as its first Japanese brand, featuring both high-quality goods and services to raise brand awareness on a global scale.
"Pureveil" Series Introduced
Pureveil was made with the wish to protect delicate newborns from viruses and bacteria. Pureveil was first used in newborn hadagi but has since expanded to include all baby essentials, such as bedding.
Introduced "Baby Salon," a relaxing shopping area in all our department stores nationwide. Each Baby Salon is staffed with birth/parenting experts that can teach new parents everything from how to dress and bathe their baby while also continuously hosting seminars for expecting parents.
Sponsored a Record 17 Athletes
for the Rio de Janeiro Olympics
Starting with the Barcelona Olympics, we have sponsored athletes for 7 consecutive Olympic Games.
We sponsored a record 17 athletes for the Rio de Janeiro games, winning 5 medals, including Asia's first canoe medal won by Takuya Haneda.
Asian Flagship Store Opens
Direct management flagship store opened in the IFC mall, Shanghai's largest luxury shopping mall. Presented with excellent customer service and the highest quality products, this store will spread brand awareness to all of Asia.
To become a company that is trusted and needed by the world, we have implemented environmental protection activities and human rights due diligence. We have further addressed supply chain issues regarding human rights, work conditions, safety and environment.
In March 2021, we plan to open our SDG website to promote activities that will encourage children and their families to create a more sustainable world.
MIKI HOUSE 50th Anniversary
"Futures Full of Smiles for Children and Their Families"
We will continue to deliver safe, reliable products
that put children's needs first and provide services you can trust.